The MIT
Enterprise Forum: POLAND
Part 2 the
Winners and Demo Day
After many
weeks of completing tasks, assignments, meeting with mentors via skype or email
or social media the information was compiled and processed. The 25 start ups
were competing for the final 8. These 8 companies were awarded a week at Start
Up Boot Camp at MIT Enterprise Forum in Cambridge Massachusetts. Each company sent one or two
representatives. These lucky 8 are:
2040.io
MST Medical
Simulation Technologies
InnovaLab
Nudelta
Predictail
Vortex Oil
SensoriumLab
Waywer
After a week
in Boot Camp, their mettle was tested on the MIT Enterprise Forum community during what could be
called Polish Demo Start Up week. Three events over the course of one week. Demo
Day, Start Up Networking Night and the Start Up Luncheon. The first event, Demo
Day on June 27, 2017 was open to the MIT Forum Community, mentors and the
Polish American community in metro Boston which included dignitaries, business
people, students, etc. The remainder of this blog will focus on 5 of the 8
since these were the companies I got to get to know during Start Up week.
The week
kicked off with Demo Day reception at the MIT Media Lab. Our host and
moderators for the evening’s events were the MIT Technology Review. The first
event after a networking mixer was a VC (Venture Capitalist) and Founders Panel
discussion moderated by Elizabeth Woyke the Business Editor of the MIT
Technology Review. The panel was comprised of Eveline Buchatskiy, managing
partner of One Way Ventures (formerly of the Ukraine). Dr. Monika Weber, CEO
and founder or Fluid-Screen (of Poland/US) and Tad Witkowicz the Managing
Director of Otago Capital ( of Poland/US). Each of the panelists gave their own
Pitch. Dr. Weber is a superb success story of a Polish scientist who achieved
greatness in the US. After getting her PhD from Yale, she has created her own electronics/biotechnology
manufacturing. She truly is an inspiration for these Start Ups. An entrepreneur
in her own right through dedication and sacrifice she has successfully manuevred
the world of grants and investors. Tad
is a Polish ex-patriot who has been in the US nearly 30 years and is now a
venture capital supporting Polish entrepreneurs amongst others in his roster.
Eveline, also an ex-patriot but from the Ukraine worked in her home country as
a venture capitalist until the revolution in Kiev forced her to emigrate
abroad.
The core of
the Panel discussion was ‘what should Polish Start Ups do to expand their
market and emerge as competitive companies on the world stage’. The two
opposing points of view were spoken by tad and Eveline. It was Eveline’s direct
notion that all Polish Start Ups should emigrate to the US and leave Poland
behind. In her opinion the wealthy venture capitalists are in the US and the
Poles need to be here in the US to take advantage of proximity an accessibility
to the US and World Market. This view is by an individual who has not spent any
significant time in Poland working with Polish businesses but rather of an
individual who lost her success in her home country that imploded from
political revolution. Where the business climate became as hostile as the
political climate where refuge can be taken in the West. Without direct
experience with the Polish business
culture/environment/customs/successes/failures, this advice was inappropriate
to Start Ups who are looking for advice that is drawn upon not just Polish but
worldwide experience. A disheartening statement from a Nomad, a person without
a country who has no connections to the success Poland has made on the world
market already. A disingenuous statement from a Nomad who uses a general
blanket statement of one size fits all. This unfortunately will never apply to
a culture rich and diverse as Poland’s with her deep customs, uniqueness and
phenomenal contributions to Science, Art and Culture. It fiscally is not sound
advice to tell someone(s) to sell off all their assets and head for the
American frontier without any experience with American Business or Culture. It
is true that many people abandon their countries for a new life in the US with
little more than a few dollars in their pocket. The American Dream is still a
very hot and seductive commodity that we Americans export. For these people,
their risk of loss is financially tied up. In other words, they have nothing to
lose by going to the US because they left their own country with very little.
These Start Ups are fledging business. Some with successes already with
government grants or investors. The European Union gives substantial amount of
Euros in grants to Start Ups like these companies. The Polish government also
invests in its own Start Ups too. Therefore they got ‘a leg up’ and this Boot
Camp in the US is to jump start, a jolt of American Business know how to help
them expand and to grow.
The opposing
point of view was from Tad and in summary ‘sure come to the US if you can but
there is no reason to leave Poland if you can find investors here in the US or
other countries’. That is spoken like a true Globalist and direct opposition to
Eveline’s dictate. By having Polish Start Ups remaining in Poland they reap
rewards on many levels. 1. The revenue generated and taxed stays in Poland (not
the US) 2. It keeps the uniqueness/the patents of the technology within Poland
and thus draws prospective buyers and investors to Poland which in turn
benefits from the uptick in business (and not centralizing it to the US) 3.
Poland becomes a gravitas for new industries making it increasingly competitive
on the world stage (not the US stage) thus raising Poland’s status in the
global market. Truly Tad’s words were far more inspirational and influential as
it came from a Pole who is a success story in the American market but who has
not lost touch with his roots and culture.
One of the
main points of a global economy is that you can have a business located
anywhere and work from anywhere because your clients are everywhere. This is a
generalization but a fact. There is always contentious talk of import economy
versus export economy. Would Poland not want to export its products and
industry and increase the value of its economy and currency? Look at Italy as
an example. It’s pretty much an export economy mixed with a tourist economy.
They export all their major money makers abroad and are known for their
Leather, food, fashion, wine and much more. Poland should and can make its mark
on the world stage by exporting like Italy does. STAY in Poland is what Tad
said. STAY in Poland is what I agree to. These Start Ups can learn much from
travelling abroad to the EU and the US, draw investors and sales people from
the US in particular who have first hand knowledge of how the market works. I
hasten to add the more savvy these Polish Start Ups are with US culture and
business the better the chance they will be at making the sale.
It’s true
that the detriment for any foreign startup is the language barrier. As Poles
are taught the Queen’s English and not American English. There are differences
between the two. Americans are a bit stolid and think their English is dominant
on the world market. It would be best for these Start Ups to get their American
Language skills fine tuned. Something a Boot Camp like this one by MIT allows.
The lucky 8 made their pitches to the audience. Some were extremely polished
with a strikingly good command of English. Others struggled through the
nervousness of speaking in front of a crowd in a language they are not native
too. All were extremely knowledgeable on their topics. The stand outs for me
were Predictail, Waywer, 2040.io. From a strategic point of view, Vortex Oil
was far too established as a business and this Boot Camp was not necessarily
something to learn from but rather be exposed too. Innovalab, Sensoriumlab and
MST have the most to benefit from in this Boot Camp as their medical devices
are innovative and could be a lucrative business in the Boston Market which is
saturated with many biotech, medical device firms and hospitals. They need to
take their pitches to local companies which they could partner with. Nudelta is
not prepared for the US nor EU market as their product is only available in the
Polish language and thus will not draw much enthusiasm from US investors. Out
of the 8 they were sophomores in a class of seniors and one graduate level. I
see optimistic results for Waywer, 2040.io as they are software based
programs/apps specifically geared to mobile devices. While Predictail is much
like the behind the scenes company, that is to say their product once fully
vetted could save industries incredible amounts of money in energy efficiency,
maintenance and longevity of mechanical devices. Their product has one of the
greatest potential amongst the 8.
My mentees
Zieta did not win the final round and get to come to the US. But I am very
impressed at their understanding of American Business and slang which comes in
handy talking to the average American. Not everyone can win a spot. The best of
the best were picked and there can only be the 8 winners.
Next Blog:
How was their Pitch, the Polish Start Ups up at bat!
More
information can be found at:
www.technology review.com
As always, views expressed in this blog soley belong to the author and not to MIT or its affiliates. Blog was corrected to note MIT Enterprise Forum instead of just MIT. The MIT Enterprise Forum is an organization affiliated with the MIT Technology Review (29Aug17)
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